Results & case studies

Marketing judged on commercial outcomes.

Every engagement is set up so we agree on what success looks like before the work begins. Where numerical data isn't available to publish, the outcome is described qualitatively and labelled as such — never inflated.

Case studies

Car-Line Lubinski

Automotive services · Owner-led business

The problem: The business needed a professional online presence that represented the quality of its work and gave customers a clear way to get in touch.
The objective: A website that presents the business credibly and makes enquiring straightforward.
The strategy: Establish the message and structure first — what the business does, who it serves and why it is trusted — then design the site around the way customers actually decide.
The execution: Website strategy, structure, design and development, delivered directly with the owners and with visibility of the build at every stage.

The result · Qualitative outcome

The owners reported being very pleased with the finished website, with constant insight into the construction process and continuous support throughout the cooperation.

MMK Construction Ltd

Construction · E-commerce

The problem: The business needed both a credible website and a clear direction for a planned online store.
The objective: A working website plus a considered commercial direction for e-commerce, rather than building first and deciding later.
The strategy: Separate the two problems: get the core website right as the trust asset, and treat the online store as a commercial decision requiring strategy before build.
The execution: Website design and development, plus strategic consulting on the development, direction and strategy of the e-commerce store.

The result · Qualitative outcome

Website delivered and strategic direction established for the wider online presence and the e-commerce store.

The Vault Fitness & Combat

Fitness · Local business

The problem: An early-stage digital presence that needed direction across branding, website and marketing.
The objective: Shape the direction of the website and the early digital presence as the gym established itself.
The strategy: Work as a direct, involved partner on branding and messaging so the digital presence reflected the gym and its audience.
The execution: Creative input, branding contribution and marketing support shaping the website and early digital presence.

The result · Qualitative outcome

The owner reported that this input helped shape the direction of the website and early digital presence, highlighting enthusiasm, availability, initiative and a proactive approach.

What gets measured

The metrics agreed at the start of an engagement, and reviewed throughout it.

Enquiries and qualified leads

The volume and quality of enquiries the marketing actually produces.

Conversion rate

How well the website and messaging turn attention into action.

Cost per lead and acquisition

What it costs to win a customer, and whether that cost is sustainable.

Revenue and return

The commercial outcome the activity contributes to — including ROAS where advertising is running.

Client feedback

Trusted by business owners.

Clear words. Better digital presence. Real client relationships.

Impressed by email copywriting from Kamil Derwinski.
He explained our brand's offer perfectly. Engaging and professional.
Highly recommend.

EricFounder, 3DPrintDesignsCA

Absolutely delighted with the email sequence from Kamil Derwinski.
He understood our audience perfectly.
Fantastic work. Truly commendable.

AmandaSocial Media Manager, BRS Painting

Amazing copywriting by Kamil Derwinski.
He made our brand's message crystal clear.
Beautifully written and effective.
Strongly recommend.

Justyna ZdolinskaOwner, JRH Aesthetic

We are very pleased with the website Kamil Derwinski has prepared for us.
We had constant insight into the construction process as well as full and continuous support throughout our cooperation.
We sincerely recommend it.

Marcin & KatarzynaCar-Line Lubinski

Kamil @ Lift-Off Digital has been a valuable part of our journey at The Vault Gym.
He brought creative ideas, branding input, and marketing support that helped shape the direction of our website and early digital presence.
While we worked with other online professionals, Kamil stood out for his enthusiasm, availability, and willingness to go the extra mile.
He's shown real passion for what he does and has been a great sounding board throughout.
I'd happily recommend him to others looking for someone with initiative, fresh ideas and a proactive approach.

SimonOwner, The Vault Fitness & Combat

Clear, engaging and on-point digital marketing and copywriting by Kamil Derwinski.
Strongly recommend.

Simon BarnfieldFounder / Owner, Top Team Gym

Client project

MMK Construction Ltd

Website design & development · E-commerce strategy consulting

Website design and development for MMK Construction Ltd.
Strategic consulting on the development of an e-commerce store.
Advice and strategic input on the direction and strategy of the online store.

Website development and strategic digital guidance for the MMK business and its wider online presence.

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